TipTip raised $13 M in Series A Funding

Tiptip | 28 Nov 2022

Image Credits: TipTip

Singapore, 28 November 2022 – TipTip, a monetization platform for content creators in Southeast Asia, secured its US$ 13 million Series A funding round, following the startup’s US $10 million seed round funding earlier this year. The Series A funding was led by East Ventures with continued participation from Vertex, SMDV, Binus and prominent angels.

TipTip was founded in October 2021 by Albert Lucius to fill the void in serving the fast growth of content creators in the region. TipTip offers a marketplace that connects content creators and their fans, where they can create content, showcase and monetize by selling their digital content creations. The platform has seen incredible market acceptance since its official launch in Indonesia back in July 2022. Revenues grew more than 20x in the last two months alone since October 2022. TipTip’s hyperlocal strategy has also seen success in gaining hybrid online/offline presence across 40 cities in Indonesia.

Albert Lucius, CEO and Founder of TipTip, addressed the success in securing the investment. “We are incredibly honored and delighted by the continued trust and support of Southeast Asia’s leading investors in our oversubscribed Series-A round. We truly appreciate the partnership and we will use the funding to accelerate our platform adoption, diversify our product offerings and position TipTip as the top platform for content creators in Southeast Asia.”

The platform currently houses more than 2,500 content creators and over 30,000 users and aims to recruit more than 30,000 creators and 300,000 users by early next year. On average, creators earn US$80 within 30 days of being an active creator at TipTip. Creators can earn income on the platform by selling their digital contents directly or via TipTip’s promoter network, as well as engaging fans through live sessions.

Joo Hock Chua, Managing Partner of Vertex Ventures Southeast Asia and India said “We believe in TipTip’s creator-promoter-supporter approach, which is designed to serve the long-tail market of the creator ecosystem. The company is uniquely positioned to solve real problems content creators are facing, which is monetization within their micro communities. With the assistance of TipTip’s promoter network, the platform enables creators to monetize their contents directly without depending on sheer number of views or advertising clicks.”

With an over 675 million population, TipTip aims to play a vital role in growing the creator economy in Southeast Asia. Triawan Munaf, President Commissioner of TipTip, former Minister of Indonesia’s National Creative Agency (BEKRAF) explained “As an platform founded by an Indonesian and managed by experienced regional leaders from Southeast Asia, I believe that TipTip is well positioned to understand and serve the local needs across the region. I am very proud to support TipTip’s mission to enhance the monetization experiences for content creators in Southeast Asia, starting from Indonesia.”

About TipTip

TipTip is the go-to monetization platform for content creators across Southeast Asia and a one-stop-shopping & learning for digital contents and live sessions for everyone. As the creator economy grows across Southeast Asia, TipTip aims to accelerate creators’ income-earning opportunities by introducing innovative ways for creators to engage directly with their supporters through interactive video sessions and direct selling their digital creation. We provide native monetization features, such as on-platform tipping, as well as local KYC & payment integration to help creators earn more income. Our mission is to boost the creator economy by providing ways for creators to monetize their creations, and help broaden access for everyone to gain knowledge/digital creations directly from their trusted experts.

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